Diploma in Advertising and Marketing

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About Course

Digital marketing is promoting that makes utilisation of electronic gadgets, for example, PCs, cell phones, tablets and game consoles to connect with stakeholders. If you want to manage advertising and marketing campaign on that scale effectively, you have to comprehend the ever changing advertising Eco-system. This course will show you all that you have to know to land a position in advertising, run a successful campaign, develop your present business and find better approaches to build your value at your current place of employment.

Assessment:

  • At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.
  • Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam.

Certification:

  • After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of USD50.77 or in PDF format at a cost of USD31.47.
  • PDF certificate’s turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days.
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Course Content

Marketing Basics

  • Module One – Getting Started
    00:00
  • Module Two – What is Marketing
    00:00
  • Module Three – Common Marketing Types (I)
    00:00
  • Module Four – Common Marketing Types (II)
    00:00
  • Module Five – The Marketing Mix
    00:00
  • Module Six – Communicating the Right Way
    00:00
  • Module Seven – Customer Communications
    00:00
  • Module Eight – Marketing Goals
    00:00
  • Module Nine – The Marketing Funnel
    00:00
  • Module Ten – Marketing Mistakes (I)
    00:00
  • Module Eleven – Marketing Mistakes (II)
    00:00
  • Module Twelve – Wrapping Up
    00:00
  • Level 3 Diploma in Marketing- Activities
    00:00

Mastering Digital Marketing

Internet Advertising Techniques

Email Marketing

Facebook Marketing Basics

Twitter Marketing

Mock Exam

Final Exam

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